College Students – The $417 Billion Market!

College Students – The $417 Billion Market!

With college students everywhere returning to campus, don’t let the opportunity slip by to capitalize on their back-to-school needs. One great aspect of college students is that they can make informed decisions on their own and you don’t have to go through the parents...
There is a Market for Everything

There is a Market for Everything

    People buy stuff.  That’s the bottom line.  Those infomercials pitching the most comical products you have ever seen exist for a reason: people buy.  Like many of you we chuckled at some of the contraptions pitched on late night TV and many of you have probably...
Launching a New Product/Service

Launching a New Product/Service

Every business, when offering a new service or product, needs to adequately plan to make sure that they are ready to enter the market and stand out against the competition. Below are some crucial steps that could help in the successful launch of a new service or...
Getting More Referrals

Getting More Referrals

We all know that referrals are one of the most effective ways for companies all over the world to get leads and new clients. Most businesses are aware that their customers are highly dependent on the recommendations from friends, family, colleagues and associates when...